Pedestrian safety is important for everyone. Whether it’s a short walk in a parking lot or a long trek to work—we’re all pedestrians.

Separating road users (e.g., people walking and motor vehicles) through infrastructure and design is the best way to protect people around traffic.

Roads that are designed for safe use and mobility for all users (including people walking, rolling, driving, or using transit) are called Complete Streets. Research shows that Complete Streets reduce crash risk, encourage physical activity, and stimulate the local economy (Smart Growth America).

When people share spaces with 2-ton steel machines, it’s important that we all watch out for each other and slow down.

In 2019, 231 pedestrians were struck and killed on North Carolina roads (NCDOT).

Pedestrian Safety Tips For Driving

1. Follow the speed limit. Small differences in speed can be the difference between life or death if a person is hit while walking.
   • A 10 mph difference in speed doubles the risk of death for a pedestrian. A person hit at 32 mph has a 25% chance of being killed. A person hit at 42 mph has a 50% chance of being killed.  (Source: AAA Foundation, 2011)
2. Actively watch for pedestrians. (Pro-tip: Count the number of pedestrians you see while you drive. You’re more likely to see something you’re actively looking for)
3. Slow down when driving in areas with more pedestrians (e.g., shopping centers, neighborhoods, schools, bus stops, etc.). [Add image: If there are people around, it’s time to slow down]
4. If it’s raining or dark, slow down to give yourself more time to react and stop for pedestrians.
5. Drive slowly and be prepared to stop when turning or approaching a crosswalk.
6. Back into parking spots or pull through so you can clearly see people walking in parking lots.

Pedestrian Safety Tips For Walking

1. When possible, use sidewalks.
2. If there isn’t a sidewalk, face traffic and walk as far away from the road as possible.
3. Wait to cross streets at crosswalks or intersections, and keep an eye out for vehicles that may be turning.
4. Look out for cars driving in or out of driveways, or backing up from parking spaces.